BackgroundPlanning to win Case Study
FCC Environment approached Pelican to assist it with community and stakeholder relations and pre-application consultation for a Lillyhall landfill site near Distington, Cumbria.

FCC was seeking planning permission to extend the site’s use to allow it to safely dispose of low level radioactive waste (LLW).

Solution
We devised and delivered a communications campaign that including mapping local political interests and stakeholders, preparing extensive Q&A briefings for FCC management and local politicians and a data base of stakeholders.

This was followed consultation with the local community. We wrote to 2,000 homes telling them of the application to extend the planning permission and inviting them to an exhibition in a community centre. The exhibition enabled interested parties to quiz the project team on their proposals in an open and informal atmosphere.

Our communications team work with regional FCC management to ensure that relevant county, district and parish councils were informed of our community consultation exhibition. We also designed and booked local newspaper advertising and kept local media informed with an active press relations campaign.

Brilliant Results
Front page news in the local newspaper, broadcast coverage and notices mailed to 2,000 local homes and businesses led to brisk interest in the exhibition. A number of key councillors attended the exhibition and met face-to-face with the project team.

In addition, we produced a comprehensive Statement of Community Engagement which formed part of the successful planning application.